Responding to a request, I wrote a simple email giving some pointers on working in design. This led to the Per Actum director seeing my portfolio site and being particularly drawn to a Toshiba air conditioning press ad I had created. A short while later we met, and I was commissioned to develop some arresting images and messages that encourage potential clients to think differently about risk analysis.

The resulting ads and mailers have been well received and came about simply because of that original email. A chance encounter led to some great work and a delighted client.